.2Performant, a Romanian technology and also affiliate marketing solutions company, declared on Monday, September 9, at the Bucharest Stock Market, that it plans to acquire the Profitshare associate systems in Romania and Bulgaria from Transformation Marketing. Together, Dante International, the proprietor of eMAG, will come to be an investor in 2Performant.On September 6, 2Performant’s Board of Directors wrapped up a preparatory agreement to acquire the Profitshare.ro as well as Profitshare.bg partner networks had through Transformation Advertising And Marketing S.R.L. as well as Transformation Advertising And Marketing EOOD.
The contract describes the guidelines of the transaction and is actually certainly not legitimately binding, according to the firm press cited by Economedia.The function entails the transmission of the Profitshare business lines coming from Transformation Marketing S.R.L. as well as Conversion Advertising EOOD (as dealers) to 2Performant (as the buyer). Dante International S.A.
(a large number investor of Transformation Advertising S.R.L.) will certainly be part of business move contract as a guarantor.” The moment the Profitshare purchase is completed, our company will definitely increase our present capacity and also diversify our client profile in both Romania as well as Bulgaria. We still have a handful of vital measures to complete, yet I am self-assured that the crews associated with the transaction on each sides will definitely handle to complete all of them successfully. Our team will definitely announce our post-acquisition strategies after completing the purchase according to the ultimate agreement,” said Dorin Boerescu, Chief Executive Officer and also Co-Founder of 2Performant System.The deal rate is actually RON 4.3 thousand, and also will definitely be actually spent 55% in cash and also 45% in 2Performant portions via a funding increase..” 2Performant is actually a youthful and compelling business along with market values that sound with us.
Our company expect that, after the transaction is wrapped up, the Profitshare organization blended with 2Performant is going to deliver more significant worth to its clients,” pointed out Tudor Manea, General Supervisor of Dante International SA.2Performant likewise notes that a number of steps remain to finish and also complete the transaction, such as the effective fulfillment of the due carefulness evaluation by 2Performant.Profitshare was introduced in 2012 as well as currently possesses a portfolio of 250 partner systems (including the eMAG group) in Romania as well as Bulgaria.radu@romania-insider.com.( Photograph source: the company).